Brand Your Barn

How to Prep Your Brand for Horse Shows

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Stand Out with Custom Saddle Pads, Stall Drapes & Team Apparel

Horse show season is here—and with it comes an opportunity to present your barn or team with confidence, unity, and style. Whether you're stepping into the hunter ring, galloping through a cross-country course, or managing logistics ringside, how your team shows up matters.

Branding your barn isn’t just about logos—it’s about showcasing the craftsmanship, professionalism, and passion for the equestrian lifestyle that make your program unique. From the way your horses are turned out to the way your team presents itself in the barn aisle, a cohesive image speaks volumes about the standards you uphold.

Let’s break down the key elements of a polished, customized show presence—and how to bring them together before the busy season gets underway.

1. Custom Saddle Pads: Clean Lines, Cohesive Look

Few things tie a look together like a beautifully designed custom saddle pad. Whether you ride dressage, jumper, or hunter, having your logo, barn name, or monogram professionally embroidered helps set your program apart.

Try this: Custom Embroidered Saddle Pads — Available in a variety of colors, styles, and trim options to suit your discipline and brand palette.

Looking to create a consistent team look? Bulk order matching pads and coordinate them with bonnets or polos for a polished, professional vibe—perfect for team photos, sponsor recognition, or just feeling your best at the in-gate.

Consider discipline-specific designs, too. A subtle monogram on a crisp white dressage pad, or your barn logo offset with trim piping for jumpers, can create a signature look that’s both tasteful and memorable.

2. Personalized Stall Guards & Drapes: Create a Professional Setup

Once your horses are settled in, your aisle becomes a visual representation of your brand. Make it count with custom stall guards, drapes, and nameplates that reflect your barn’s identity.

• Embroidered Stall Guards: Strong, stylish, and functional, with customization options to showcase your barn name or logo.
• Custom Nameplates & Plaques: Perfect for tack trunks, stall doors, and grooming totes—small details that elevate your entire setup.

Not only do these items make your space look more professional, they also make it easier to stay organized during hectic show days. Team members, grooms, and visitors can quickly locate horses and equipment, helping the day run smoother.

If you travel often with your barn group, consider investing in stall curtains and matching chairs with your logo—these create a welcoming, polished environment that’s ideal for long show weeks or barn sponsorship photos.

3. Coordinated Apparel: Represent Your Team with Pride

There’s something powerful about walking into the ring—or even the warm-up ring—in matching team jackets or polos. It sends a message: "We’re here, and we’re ready."

Outfit your barn with:

• Custom Embroidered Jackets & Apparel — Options for riders, grooms, and coaches. Stay warm, look sharp, and present a unified team.

Custom apparel doesn’t have to mean flashy or overdone. Think clean designs, neutral tones, and thoughtful logo placement. This way, everyone on your team—whether they’re competing or supporting—feels like a valued part of the barn.

Don’t forget to include the support crew in your apparel order. Branded windbreakers or fleece pullovers for grooms, parents, or trainers help create a strong visual presence around the ring and in your stabling area.

4. Plan Ahead: Custom Takes Time

High-quality, personalized products take time to create. Don’t wait until the week before your first show to place your order—now is the ideal time to prep, especially if your summer schedule is filling up.

Pro Tip:

• Start with one or two key pieces (like pads and stall guards) if you're building your branding gradually.
• Ensure your barn’s logo is high-resolution and scalable.
• Contact the Ride Every Stride team early for custom quotes and design consultations—they’re known for personal client service and will bring your vision to life.

Bonus tip: Keep a shared packing list for your team to make sure custom items aren’t left behind on show day. Many barns include extra nameplates, garment bags, or branded banners to have on hand for unexpected entries or late additions.

Final Thought

Your barn's brand is more than just a logo—it's a reflection of your values, your people, and the pride you take in everything you do. When you invest in custom equestrian gear crafted with intention, it shows. From beautifully embroidered stall plaques to professional team apparel, Ride Every Stride helps you represent your barn with clarity, cohesion, and confidence.

Now is the time to prepare. A little organization and creativity goes a long way toward a stress-free and stylish show setup.

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